The School of Communication offers students enrolled in the Honors Program an opportunity to demonstrate outstanding achievement in the study of communication by means of completing an Honors in the Major designation. Qualified students are encouraged to inquire about Honors in the Major by contacting the School Honors liaison.
For more information on Honors in Communication, including admission and retention standards, please visit the Honors website.
The School of Communication participates in a number of interdisciplinary minors at the University. Coursework offered by the School contributes to the following minors: Civic Engagement and Responsibility, Cognitive Science, Ethnic Studies, and International Studies. For further information on these minors and their advisors, please consult the Interdisciplinary Studies Programs section.
Major in Communication Studies
Students discover the many strategies that demonstrate how to effectively communicate with different groups of people in varying situations. Communication Studies offers three sequences within the major. Each sequence allows students to focus on a particular field of practice within the broader spectrum of Communication Studies.
Students in the Communication Studies major must complete one of the following sequences.
The Interpersonal sequence focuses on communication interaction between individuals and the impact each has on the other. The program provides a grounding in the power of communication to affect outcomes and relations across a variety of settings. Often, coursework may examine relationship development in families, social settings, and work.
Organizational and Leadership Communication Sequence
The Organizational and Leadership Communication sequence enhances communication knowledge, understanding, and skills for enhancing organizational relationships. The goal of this sequence is to equip students to successfully use communication as a tool to enhance organizational outcomes. Students will gain an understanding of how communication processes can be used to manage behaviors in an organizational context while becoming a competent communicator.
Political Communication Sequence
The Political Communication sequence is concerned with being actively engaged with local, regional, state, national and international issues and how the power of information, persuasion, and strategic message design can be used to understand and affect outcomes at those levels, particularly in the area of governance and governmental and societal behavior. Students become knowledgeable and skilled in the use of political messages to promote causes, candidates, campaigns, etc.
Minor in Communication Studies
This minor focuses on communication interaction between individuals and the impact each has on the other. The program provides a grounding in the power of communication to affect outcomes and relations across a variety of settings. Often, coursework may examine relationship development in families, social settings, and work. For admission requirements, please visit the University's Academics website.
21 total credit hours required
15 credit hours of electives selected from:
Major in Journalism
Journalism is changing rapidly in the 21st century, with stories moving across a range of platforms – from television and the web to radio, newspapers and magazines, as well as across social networks. Budding journalists need to know not only how to gather facts and write informative stories, but also how to work with audio and video clips, create and use webs sites, and be adept at distributing news through social media. Students are encouraged to get involved in our campus news, entertainment and sports outlets.
Journalism majors are encouraged to complete a minor or second major in a department/school other than Communication.
Major in Mass Media
The Mass Media program offers students the opportunity to study the developing communication of the 21st century. This program is designed for students who are interested in studying theory and practice of media, especially radio, television, the web, documentary film, and media management. Mass Media offers four sequences within the major. Each sequence allows students to focus on a particular field of practice within the broader spectrum of Mass Media. Students are encouraged to get involved in our campus news, entertainment and sports outlets.
Students in the Mass Media major must complete one of the following sequences.
This program introduces students to audio and radio production. Students learn announcing, audio editing, advertising and commercial design, and radio programming. Students get the opportunity to observe and work in a fully functioning, student-run radio station, WZND, learning all operations involved.
Management, Promotion and Sales Sequence
This program allows students to learn and gain experience in the managerial aspects of the media industry. Students focus on media programming, management, sales, and promotion, as well as gaining hands-on experience in radio and television.
Television Production Sequence
This program is the study and application of principles of good television production, with the possibility to specialize in news, sports, or documentary. The program introduces students to visual and television production. Students learn about studio cameras, electronic and digital editing, media programming, shooting news stories and directing newscasts.
Interactive Media Sequence
This program is the study of media arts and allows students to blend multimedia with creative endeavors. Coursework in Interactive Media emphasizes visual design elements, photography, video editing, web design, motion graphics, and visual effects.
Minor in Mass Media
19 total credit credit hours required
12 credit hours of electives from:
- COM 162
- COM 163
- COM 165
- COM 167
- COM 211
- COM 214
- COM 218
- COM 263
- COM 264
- COM 271
- COM 273
- COM 296
- COM 297
- COM 312
- COM 314
- COM 317
- COM 319
- COM 320
- COM 350
- COM 351
- COM 360
- COM 361
- COM 362
- COM 364
- COM 366
- COM 367
- COM 369
- COM 398
- Students may include a maximum of 3 credit hours of 398 toward their elective requirements
Major in Public Relations
The Public Relations major prepares students to research, plan, execute, and evaluate communication between an organization and its publics, monitor the organization’s environment, and counsel management on policies and programs. This major is designed to prepare students to help private industry and public organizations improve the quality of communication among themselves, their employees, the general public and government. Students will learn how Public Relations is instrumental in corporate strategy, complements advertising and marketing, and will understand the importance of managing organizations’ images and reputations.
Students are encouraged to have a minor or second major in a department or school outside the School of Communication.