2024-2025 Undergraduate Catalog Sample Plan of Study for Marketing, Advanced Marketing Analytics Accelerated Sequence (B.S.)

Sample Plan of Study

The requirements below pertain to this Undergraduate Catalog year and are intended as a guide for academic planning. Students should consult with their academic advisor to discuss their individual plan of study.

Min. of 120 total credit hours required, including 40 senior level hours (200-300 level)

First Year - Fall Semester (16 credit hours)

ENG 101 or COM 110 (General Education) (3)
BUS 100 (3)
General Education course (3)
General Education course (3)
MAT 120 (General Education) (4)

First Year - Spring Semester (14-16 credit hours)

ENG 101 or COM 110 (General Education) (3)
ECO 101 (3)
MAT 121 (B.S.-SMT) (4)
General Education course (3)
IT 150 or BIS 167 (1-3)

Second Year - Fall Semester (15 credit hours)

ACC 131 (3)
MGT 100 (General Education) (3)
ECO 102 (3)
General Education course (3)
General Education course (3)

Second Year - Spring Semester (15 credit hours)

ACC 132 (3)
ENG 145a13 (3)
General Education course (3)
General Education course (3)
MKT 190 or MKT 230 (3)

Third Year - Fall Semester (15 credit hours)

FIL 185 (3)
General Education course (3)
MGT 220 (3)
MKT 232 (3)
MKT 231 (3)

Third Year - Spring Semester (15 credit hours)

MGT 227 (3)
FIL 240 (3)
AMALI course or University-wide elective (3)
BIS 270 (3)
MKT 245 (3)

Fourth Year - Fall Semester (15 credit hours)

Undergraduate Marketing Analytics Elective (3)
University-wide elective (3)
Undergraduate Marketing Analytics Elective (3)
BIS 471 (3)
MBA 416 (3)

Fourth Year - Spring Semester (15 credit hours)

BUS 285 (0)
MGT 385 (3)
University-wide elective (3)
MKT 440 (3)
MKT 445 (3)
MKT 338 (3)